What You Need to Launch a Successful Direct Sales Home Business

These days, there are a lot of direct sales business opportunities that you can start from home. The low start up cost and flexibility are attractive to business seekers. With less than $100 you’ll be in business within minutes. Some are even free to join.

Not everyone who starts a direct sales business is interested in building it big. Some are only interested in the product discounts. Some are hobby-ists and signed up for the fun of it. And some are serious business builders looking to earn a significant income.

Depending on what your financial goals are – once you’ve decided to join the direct selling industry, here are some vital things to keep in mind.

If you are serious about building it big, you’ll need to learn these three principles if you want to be a direct sales superstar.

#1 Entrepreneurial Mind-Set

Before you can succeed in business, you’ll need to adopt the entrepreneurial mind-set. If you’ve never been in business before, you’ll have to transition your thinking from an employee mind-set, to an entrepreneurial mind-set.

The first thing you need to adopt is patience while you ramp up your business. Having the self-motivation to work your business daily, the discipline to do what needs to be done, and the patience and trust that the rewards will come, is a huge mind-set shift.

Without this self-belief, you’ll sabotage any progress you’ve made, and eventually quit your business.

#2 Marketing Skills

The biggest mistake direct sellers make is leading by “sharing the products”. Products don’t sell themselves – marketing does. This isn’t the same as lack of enthusiasm. Enthusiasm is important but you can’t sell based on excitement alone.

Every successful company comes down to how strategic their marketing plan is in reaching their target audience.

Every successful product comes down to marketing. Just think of Apple and what Steve Jobs has done for iPod, iPhone, etc.

If no one knows about your products or business, you’re not in business. And this is the #1 reason why most direct sellers don’t succeed because it’s not lack of enthusiasm.

Most people that signed up already love their company products. Most people fail because they don’t know how to market their business beyond the old school method of selling to their “warm market”.

What Does this Mean for You?

Because you can’t build a sustained business from selling only to the people you know. You’ll need to learn marketing skills, specifically online marketing skills, in order to promote your business and attract new leads.

With cheap technology and the ease of using the internet – marketing online is where business is being done. The internet has completely changed the marketplace and everyone is online. People go online if they need to find a product or search for a business to start.

Recurring Income

Loving the products is important but as a business, you need recurring income, otherwise you’re forced to look for new business to generate consistent cashflow. That’s the difference between working hard versus working smart.

If you’re selling non-consumable products, make sure these are big ticket items so you can earn the highest commission. It’s a lot harder to find new customers than having customers that make repeat purchase on a monthly basis.

With so many direct sales companies to choose from, it’s in your best financial interest to match your interest with products that are consumable so that you can generate a consistent cashflow. If you’re selling home decor or jewelry, it’s tough to generate monthly sales.

With these three principles in mind, you’ll be more prepared and know what to expect in your new direct sales business. Preparation is key to your success.

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California Kid Makes $9800 With Overnight Internet Launch

No, he didn’t cash in by saving “noobie” Internet marketers from being pushed off a cliff by a sheriff gone mad. He didn’t blog for bucks at WEC martial arts featherweight championships. Neither did he do it all in one night. For anyone worried about getting laid off or downsized he’s an example of having a vision and work ethic that proves money can be made on the internet. People living paycheck to paycheck or in fear the axe is about to drop ought to listen up.

The California Kid (CK) had a gut feeling he could get off his dad’s “allowance” program by doing something huge online. He started sniffing around for the juiciest stories by the colossal Internet marketing gurus. He lapped up their wisdom like a hungry kitten on fresh cream.

It really didn’t seem that difficult to the CK. It was a matter of motivation – like get off the proverbial “massively multiplayer online game butt” and hop to it. He settled on the idea of a membership site because it would create residual income. The membership entailed joining a club that gave you the rights to a new “turnkey” website each month that was already set up to generate income from advertising revenues.

The CK chose this model because it would have long lasting value for his clients, making it a winner for everyone. He found some talent to help him create content and graphics for the sites and then approached the owner of an Internet marketing forum with a deal.

He offered the gentleman a percentage of the sales in exchange for promoting the membership product on his forum. To the CK’s surprise the chap (a citizen of the U.K.) agreed.

Before the story continues it’s time to “fess” up. The CK was not really getting an allowance at the time – he was experiencing a decent level of success in the field of search engine optimization working for some Fortune 1000 companies. He didn’t sit around playing computer games, but he was living with his parents.

Before he went to sleep that night he told his mom about his venture but she didn’t get it. He sent out his prelaunch notice to the minuscule list he had managed to build on his own and was thrilled when he sold 2 memberships. He went to bed clutching the knot in his gut, knowing the big launch from his U.K. partner’s forum was scheduled to happen while he was asleep.

The next morning the CK opened up his email account and freaked. The membership had sold out and he had a waiting list of 400 people. $9,800 was sitting in his online account. The CK’s message for us is this: find a market of hungry people and focus on finding a product that gives them a solution to something in their life that matters. The more people you can help along your road to success, the wealthier you will become.

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Four Stages of Product Life Cycle – How Do They Affect Your Product?

Not all products adhere to life cycle as referred to in the concept books but nonetheless product life cycle is a great subject if you are involved with advertising planning. Usually, product life cycle is split in 4 phases referred to as intro, development, maturity and decline phase.Many of these 4 phases have various traits, and a different set of possibilities and requirements. Being an internet marketer a person’s duties and problems keep altering because the item moves from one phase to a different one. Let us take a glance at many of these stages in fine detail.Stage of IntroThis is at least one phase that is available in every product life, some moves on towards the development and then maturity phase and some goes on to decline phase immediately after the intro. It’s the roughest one for those responsible for advertising.Plenty of study, expenses and preparing are essential at this time, unless of course you are going to start an in-demand item with no competitors (although this kind of ideal situations can be found just in theories). Nowadays you need to produce the need instead of cashing on it. Introductory phase state exhibits little if any product sales and the business make absolutely no real revenue.Stage of DevelopmentFollowing the intro, arrives the development phase. It is now time when product sales increases however this celebratory time period ends quickly as the more and more product sales work as a magnet, bringing in more competitors into the marketplace.Comparable items starts appearing and you’re simply forced to concentrate constantly on aggressive advantages which can be cost reduction, useful features or some other improvements. Company makes profits however the advertising division needs to strive to sustain it.Maturity StageIt is now time when product has attained its peak; meaning the merchandise has accomplished significant edge on its rivals; nevertheless I am not saying “mission accomplished” for advertising individuals. Actually pressure is very much there to prolong this phase.Understanding that whenever a new rival will step in the marketplace with better item, administration must keep close track of the marketplace and ensure there is no loophole for the rivals to take advantage of.DeclineNot every items needs to go through decline, we are well aware of numerous items that haven’t vanished from the marketplace since the day they were launched, because of the continuous innovativeness and extensive ads. Regardless, decline phase arrives when for some reasons the product sales begin reducing; the reasons could be some new and better alternative or decreasing need.

Want to Earn $300 a Day? The Easiest Way to Launch a 6 Figure Business Doing What You Love

Who else would love to earn amazing money doing work that you love, without gimmicks, guru’s or any online “goofiness” at all? Think you need to sell affiliate products, or build “AdSense” sites, or have to spend months studying online marketing strategies to earn a 6 figure income starting today?Think again!The truth is, the absolute EASIEST way to earn 100K a year online is through selling products and services around the work that makes you come ALIVE in the world.Coaching, consulting, teaching and training others in an area that you have experience or expertise is an amazing way to not only build your own business, but to do meaningful work in the world as well.Consider this for a moment:According to the International Coaching Federation, the average income for a full time life coach is about $100 per hour.The more you specialize, the more you can expect to earn. USA Today (the newspaper) published a story in 2012 where the average BUSINESS coach was earning over $300 per hour.I do work in my own business with spiritual coaches and professionals who specialize in intuition, psychic development and readings, spiritual service. They are often booked for weeks in advance, but can earn well above even what some of the highest business coaches command.Some of the most profitable niches are the ones you’d LEAST expect to be!The truth is, if you have experience, and expertise, and can help others excel in an area that you have true mastery, you can quickly and easily grow a 6 figure business, EVEN if you are charging a heck of a lot less than the numbers above.My own recommendation for folks who are just getting started using this marketing model?First… just START. Don’t worry about learning it all, or knowing it all, or even worry if you are good enough or smart enough to succeed.As long as you care about your clients and community, and know MORE than they do in the area in which you teach, you are ready right now.2 – Always build a list. Your ability to cultivate a community is central to your ability to profit from your expertise, and convert your community into clients, and your subscribers into sales.Last, try to incorporate 3 profit centers or streams in your business.For example?Offer inexpensive teaching or training products that you can record from home. There are simple, affordable recording services that will allow you to create audio products in an afternoon, and sell them for $10 to $97 dollarsThen, offer group coaching or consulting using a webinar style marketing model.Remember, many people can pay a small amount for one hour of your time, rather than you needing ONE person to pay a large fee which is harder to achieve when starting out.10 people paying you $30 for a 90 minute teleconference is NOT difficult a few times a week, where finding 1 person to pay you $300 every 2 days could be a challenge as you begin)Lastly of course, have a personal, one on one offer for the small segment of your audience that DOES want one to one support. There will always be people who want to “buy” your time for personal attention, and if you structure your offers well, and identify your ideal audience in advance, this can be the MOST powerful piece of your profit puzzle for years to come. (and if you are PASSIONATE about what you do, the most enjoyable as well!)